At Cannes Festival of Creativity This Week...

"Create the conditions where creativity flourishes. It is more painful to contain creative energy than to release it."

Spoken by our hero, Sir Ken Robinson at the Cannes Festival of Creativity 2011

Finding Creative Talent - It Might Be Right Under Your Nose...

CEO's have identified that creativity and ideas are the key to success for business in the coming years. As a result of this, HR depts are desperately trying to find and hire people with good creative thinking skills. Kate Canales is a Creative Director at Frog. She thinks that the first place to look is within your organisation and I tend to agree. Closet creatives are everywhere and I guarantee they are walking your halls. In this article, Kate gives some ideas on how to identify them and how to support them. http://www.theatlantic.com/life/archive/2011/06/finding-creative-people-is-easy-and-heres-how/240069/

Do you have the "Curse Of Knowledge"?

Anne Herrman Nehdi explains that "another big challenge to creative thinking is the “curse of knowledge.” What we know from brain research is that we are naturally pattern-seeking devices. Once we learn something, that creates a pattern in our thinking; our brain is naturally looking for that pattern as we interact with the world which ultimately blinds us in our ability to see and think in new ways beyond our established patterns. The solution is to cross train our brains and introduce different processes and tools to break out of that natural pattern-seeking mode." If you need help breaking out of old ways of thinking then contact The Ideas Bodega about our 1 day Idea Generation Masterclass!